وظائف مكة المكرمة

info الوصف الوظيفي

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Contribute to the overall Digital strategy.
Identify, recommend, and execute strategies and initiatives to drive conversion rates, revenue and profitability
Ensuring the airline e-transaction experience is the core revenue generation activity, with primary focus on mobile and website
Increase self-servicing share to reduce cost-of-sales and servicing
Establish the mobile and website as the preferred point-of-contact for all customers
Ensure the airline mobile strategy is aligned with and indeed cutting edge in respect of general airline industry and mobile trends. We want to be an award winning airline in this area.
Identify ancillary revenue opportunities in the mobile and web sales environment
Ensure selection of payment gateways is optimal for the always connected customer who wants intuitive choices around booking a flight quickly and browsing for leisure
Define and deliver the search engine optimization strategy
Contribute to and help execute the airline’s search engine marketing strategy
Contribute to and help execute the airline’s affiliate marketing strategy
Contribute and help execute e-marketing initiatives such as email marketing
Identify new areas of eCommerce opportunity beyond current organizational thinking
Identify and communicate business needs based off analysis for improved website functionality and enhanced customer experience to dramatically grow the business
Determine key performance metrics and incorporate them in the user experience design and processes.
Manage both web and mobile analytics, and be familiar with tagging, tracking and reporting capabilities of well-known analytics platforms
Responsible for online customer experience and related project management.
Manage approach to mobile application development
Translates organizational and departmental objectives into eCommerce objectives and KPIs
Work with Revenue Management and Network and Sales departments to embed the mobile sales channel in our fare, sales and distribution processes
Builds a strong positive relationship across the organization by engaging and communicating with superiors and with peers.
Maintains a productive, inspiring relationship with the agencies and vendors with an aim of delivering insightful and innovative digital solutions
Manage all aspects of web analytics related to eCommerce and communicate relevant information to team members, executive leadership and cross-functional partners.
Works with established digital partners (Google, FB) and with industry partners (aviation technology companies) to ensure the strategy stays relevant and continues to innovate
Is always on the forefront of digital innovation, proposes, develops and implements ideas that innovate and engage
Manages research projects to ensure consumer understanding that can be translated into superior communication
Advocates and disseminates best practice, new lea
ings and developments across digital, mobile and new technologies within the organization
Maintains high ethical standards of the team and compliance with Saudi laws, customs and social responsibilities.
Knowledgeable about online sales and marketing technologies and latest industry trends across online retail and online travel in particular
Knowledge of Google Tag Manager, Google Analytics, or other web analytics platforms
Knowledge of SEO, SEM and web traffic acquisition strategies
Knowledge of web optimisation, A/B/multivariate testing and data-driven marketing techniques.


المهارات المطلوبة
• Expert user of technologies that drive eCommerce
• Good understanding of analytics, including GA and GTM
• Consumer focus evidenced by ability to provide understanding of behaviours, drivers and attitudes of Saudi digital youth
• Good presentation skills and ability and confidence to present to senior management level
• Ability to analyse and resolve complex problems, with strong attention to detail
• Ability to prioritise and work under pressure to deliver results
• Project management skills, ability to deliver a project from concept to execution
• Strong individual contributor but also able to perform as a functional team leader

info المهارات المطلوبة

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